Social Media Marketing is not as easy as the neighborhood kids make it look.<\/p>\n
I meet people all the time and inevitably, there\u2019s questions about social media marketing. What\u2019s crazy is when you observe the body language of the person asking … and it instantly changes to a defeated look as they say and ask, \u201cI have been trying to figure out this whole social media thing forever. What advice do you have?\u201d<\/p>\n
Before I answer their question, they hurriedly add something like \u201cI try to post regularly, I\u2019m guessing it\u2019s not often enough … but I brought in a millennial intern to help a couple days a week, but still NOTHING! I think we are doing several things wrong but I don\u2019t know what.\u201d<\/p>\n
FACT IS:<\/strong> Here are the first of 10 insane, but curable mistakes that businesses make with their social media … MISTAKE 1. POSTING ALL PROMOTIONAL CONTENT<\/strong> While it\u2019s true that you are spending time using social media tools to market your business and actually make sales, it is that constant social media sales bombarding behavior that will repel your audience from EVER getting close enough to buy from you.<\/p>\n There\u2019s one exception: THE SOLUTION: This tip will help you the next time you post … Your customer doesn\u2019t need to understand your product, they just need to know you understand them.<\/p>\n It\u2019s really simple\u2014people don\u2019t care what you know, until they know that you care.<\/p>\n Be on the lookout for the other nine tips in upcoming blog posts!<\/p>\n","protected":false},"excerpt":{"rendered":" Social Media Marketing is not as easy as the neighborhood kids make it look. I meet people all the time and inevitably, there\u2019s questions about social media marketing. What\u2019s crazy is when you observe the body language of the person asking … and it instantly changes to a defeated look as they say and ask, […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[1],"tags":[],"_links":{"self":[{"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/posts\/3096"}],"collection":[{"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/comments?post=3096"}],"version-history":[{"count":4,"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/posts\/3096\/revisions"}],"predecessor-version":[{"id":3139,"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/posts\/3096\/revisions\/3139"}],"wp:attachment":[{"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/media?parent=3096"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/categories?post=3096"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/tags?post=3096"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\nMany businesses use social media sporadically AND without a plan … so it\u2019s no wonder why most businesses DO NOT achieve the benchmarks they expect.<\/p>\n
\nand I\u2019ll provide solutions to modify your process so you can get on track instantly.<\/p>\n
\nBuyers are NOT demanding you social sell them!
\nAnd I will give you a 100% guarantee that no one is waiting for your cold call. No one has ever said to themselves the moment they wake up in the morning,
\n\u201cOMG, I really hope some salesperson calls me out of the blue today.\u201d<\/p>\n
\nyou have a very well known brand that people will be attracted to socially just to buy, (i.e. Dunkin Donuts, Godiva chocolates, or DSW Shoes).<\/p>\n
\nyou have to build relationships using social media and prove to your audience that you are there to be helpful, to provide valuable resources to them … and yes,
\neventually you hope to build enough \u201cbrand awareness\u201d that they buy from you\u2014once they LIKE you.<\/p>\n
\nWe\u2019re JC Marketing Communications 860.621.8866
\nwww.jcmcom.com
\nand we\u2019d like you to ALWAYS REMEMBER:<\/p>\n