{"id":2278,"date":"2013-12-14T15:55:01","date_gmt":"2013-12-14T20:55:01","guid":{"rendered":"http:\/\/www.jcmcom.com\/jcmblog\/?p=2278"},"modified":"2013-12-14T15:58:26","modified_gmt":"2013-12-14T20:58:26","slug":"beyonce-how-the-greatest-marketing-plan-involved-no-marketing-at-all","status":"publish","type":"post","link":"http:\/\/www.jcmcom.com\/jcmblog\/2013\/12\/14\/beyonce-how-the-greatest-marketing-plan-involved-no-marketing-at-all\/","title":{"rendered":"Beyonc\u00e9: How the Greatest Marketing Plan Involved No Marketing At All"},"content":{"rendered":"<p>Learn abut the debut of Beyonc&eacute;&rsquo;s new album. What was interesting about this release is the fact that there was absolutely no marketing strategy involved at all. Beyonc&eacute; and her team simply released it at night and let her fans do the rest. With a market saturated with advertisements screaming for attention, the article nods at the stunning simplicity that was taken.<\/p>\n<p>Read the full article here:<br \/> <a href=\"http:\/\/www.huffingtonpost.com\/hugh-mcintyre\/beyonce-how-the-greatest-_b_4440076.html\" target=\"_blank\">Beyonce: How the Greatest Marketing Plan Involved No Marketing At All &#8211; Huffington Post<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Learn abut the debut of Beyonc&eacute;&rsquo;s new album. What was interesting about this release is the fact that there was absolutely no marketing strategy involved at all. Beyonc&eacute; and her team simply released it at night and let her fans do the rest. With a market saturated with advertisements screaming for attention, the article nods [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[1],"tags":[],"_links":{"self":[{"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/posts\/2278"}],"collection":[{"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/comments?post=2278"}],"version-history":[{"count":1,"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/posts\/2278\/revisions"}],"predecessor-version":[{"id":2279,"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/posts\/2278\/revisions\/2279"}],"wp:attachment":[{"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/media?parent=2278"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/categories?post=2278"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/tags?post=2278"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}