{"id":2245,"date":"2013-12-11T11:26:09","date_gmt":"2013-12-11T16:26:09","guid":{"rendered":"http:\/\/www.jcmcom.com\/jcmblog\/?p=2245"},"modified":"2013-12-11T11:27:15","modified_gmt":"2013-12-11T16:27:15","slug":"new-advertising-hopes-spark-rally-in-twitter","status":"publish","type":"post","link":"http:\/\/www.jcmcom.com\/jcmblog\/2013\/12\/11\/new-advertising-hopes-spark-rally-in-twitter\/","title":{"rendered":"New advertising hopes spark rally in Twitter"},"content":{"rendered":"<p>Twitter stock is going up, in part because of a new service called &ldquo;Tailored Audiences&rdquo; Twitter now offers which targets advertisements with incredible exactness. Advertisers are able to market their messages to people who are most likely to respond favorably. Investors are happy with Twitter&#8217;s new service because it allows Twitter to charge advertisers more, increases revenue, strengthens Twitter&rsquo;s mobile presence, and grows Twitter both domestically and internationally, especially as compared to rivals like Facebook.<\/p>\n<p>Read the full article here:<br \/> <a href=\"http:\/\/www.cbsnews.com\/news\/twitter-stock-breaks-50-close-to-high\/\" target=\"_blank\">New advertising hopes spark rally in Twitter &#8211; CBS News<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Twitter stock is going up, in part because of a new service called &ldquo;Tailored Audiences&rdquo; Twitter now offers which targets advertisements with incredible exactness. Advertisers are able to market their messages to people who are most likely to respond favorably. Investors are happy with Twitter&#8217;s new service because it allows Twitter to charge advertisers more, [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[4],"tags":[],"_links":{"self":[{"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/posts\/2245"}],"collection":[{"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/comments?post=2245"}],"version-history":[{"count":1,"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/posts\/2245\/revisions"}],"predecessor-version":[{"id":2246,"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/posts\/2245\/revisions\/2246"}],"wp:attachment":[{"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/media?parent=2245"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/categories?post=2245"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/tags?post=2245"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}