{"id":2116,"date":"2013-12-02T11:55:09","date_gmt":"2013-12-02T16:55:09","guid":{"rendered":"http:\/\/www.jcmcom.com\/jcmblog\/?p=2116"},"modified":"2015-08-27T07:27:44","modified_gmt":"2015-08-27T11:27:44","slug":"diary-of-a-mad-media-specialist-differences-between-pr-and-advertising","status":"publish","type":"post","link":"http:\/\/www.jcmcom.com\/jcmblog\/2013\/12\/02\/diary-of-a-mad-media-specialist-differences-between-pr-and-advertising\/","title":{"rendered":"Diary Of A Mad Media Specialist: Differences Between PR And Advertising"},"content":{"rendered":"<p>Public relations and advertising are not the same thing. The point of advertising is to induce a sale. Advertising almost always has a call to action that is easy to ascertain. Public relations, on the other hand, is meant to inform or educate the audience, and promote a relationship with the media and the audience, making sure the consumer has the right information.<\/p>\n<p>Read the full article here:<br \/>\n<a href=\"http:\/\/www.business2community.com\/public-relations\/diary-mad-media-specialist-differences-pr-advertising-0694255\" target=\"_blank\">Diary Of A Mad Media Specialist: Differences Between PR And Advertising &#8211; Business 2 Community<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Public relations and advertising are not the same thing. The point of advertising is to induce a sale. Advertising almost always has a call to action that is easy to ascertain. Public relations, on the other hand, is meant to inform or educate the audience, and promote a relationship with the media and the audience, [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[4],"tags":[],"_links":{"self":[{"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/posts\/2116"}],"collection":[{"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/comments?post=2116"}],"version-history":[{"count":2,"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/posts\/2116\/revisions"}],"predecessor-version":[{"id":2873,"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/posts\/2116\/revisions\/2873"}],"wp:attachment":[{"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/media?parent=2116"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/categories?post=2116"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/tags?post=2116"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}