{"id":2020,"date":"2013-11-26T19:46:21","date_gmt":"2013-11-27T00:46:21","guid":{"rendered":"http:\/\/www.jcmcom.com\/jcmblog\/?p=2020"},"modified":"2015-08-27T07:36:38","modified_gmt":"2015-08-27T11:36:38","slug":"facebook-driving-retailers-to-advertising-tools-ahead-of-holiday","status":"publish","type":"post","link":"http:\/\/www.jcmcom.com\/jcmblog\/2013\/11\/26\/facebook-driving-retailers-to-advertising-tools-ahead-of-holiday\/","title":{"rendered":"Facebook Driving Retailers to Advertising Tools Ahead of Holiday"},"content":{"rendered":"<p>Facebook\u2019s Custom Audience feature is growing. The service allows business to target marketing efforts towards existing customers. With a member base of 1 billion people, Facebook is always looking for new ways to attract advertisers. Facebook advertising allows marketers to target a specific audience by age, gender, or even time zone. By knowing who the target audience is, marketers can focus efforts and make their campaigns cost efficient and effective.<\/p>\n<p>Read the full article here:<br \/>\n<a href=\"http:\/\/www.bloomberg.com\/news\/2013-11-25\/facebook-driving-retailers-to-advertising-tools-ahead-of-holiday.html\" target=\"_blank\">Facebook Driving Retailers to Advertising Tools Ahead of Holiday &#8211; Bloomberg<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Facebook\u2019s Custom Audience feature is growing. The service allows business to target marketing efforts towards existing customers. With a member base of 1 billion people, Facebook is always looking for new ways to attract advertisers. Facebook advertising allows marketers to target a specific audience by age, gender, or even time zone. By knowing who the [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[1],"tags":[],"_links":{"self":[{"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/posts\/2020"}],"collection":[{"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/comments?post=2020"}],"version-history":[{"count":2,"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/posts\/2020\/revisions"}],"predecessor-version":[{"id":2878,"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/posts\/2020\/revisions\/2878"}],"wp:attachment":[{"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/media?parent=2020"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/categories?post=2020"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.jcmcom.com\/jcmblog\/wp-json\/wp\/v2\/tags?post=2020"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}